Skills · by @tonyjeary

The Prospect-to-Promoter Progression

A relationship development ladder showing six stages from initial contact to someone actively promoting your business. This teaches that the goal isn't just closing a sale—it's creating advocates who multiply your reach.

What this skill walks you through

1. PROSPECT: Someone who has expressed interest but hasn't yet bought.
2. CUSTOMER: Someone who has purchased from you.
3. HAPPY CUSTOMER: A satisfied buyer, symbolized by 'smiling'—they're pleased with what they received.
4. RAVING FAN: Someone so delighted they voluntarily talk about your product or service to others without prompting.
5. REFERRER: A raving fan who goes further, actively and occasionally sending specific opportunities your way.
6. PROMOTER: The pinnacle—someone who constantly brings people into your life who can help you succeed. They're not just referring customers; t

Sourced from 13. RESULTS Faster! Sales - Part One by Tony Jeary.

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